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  • Writer's pictureLinz Consultant

Zoho CRM vs Bigin

zoho crm vs bigin

Zoho CRM and Bigin by Zoho crm are both products offered by Zoho Corporation, but they cater to different needs within customer relationship management. Here's a comparison between Bigin and Zoho CRM:

Purpose and Target Audience

  • Zoho CRM is a comprehensive customer relationship management platform designed for businesses of all sizes. It offers a wide range of features for sales, marketing, customer support, and more. It is suitable for businesses that require advanced customization and integration options.

  • Bigin, on the other hand, is a simplified CRM solution primarily designed for small businesses and teams. It focuses on streamlining the sales process with essential features, making it user-friendly and easy to implement for smaller teams without complex requirements.


  • Zoho CRM provides a robust set of features, including sales automation, lead management, contact and account management, advanced analytics, workflow automation, integrations with third-party apps, and more. It's suitable for businesses that need extensive customization and automation capabilities.

  • Bigin offers core features such as pipeline management, contact management, basic automation, and task tracking. It's designed to simplify sales processes without overwhelming users with a multitude of options.

Customization and Complexity

  • Zoho CRM provides high levels of customization and configuration, allowing businesses to adapt the CRM to their unique workflows and processes. It's suitable for businesses with complex sales processes and varying needs.

  • Bigin is intentionally designed to be simple and more straightforward. It offers limited customization options, making it ideal for small businesses that don't require extensive customization.

Ease of Use

  • Due to its extensive features and customization options, Zoho CRM might have a steeper learning curve for users who are new to CRM systems.

  • Bigin is designed for ease of use, making it suitable for small teams or businesses that are new to using CRM software. Its user-friendly interface simplifies the sales process and reduces the time required for training.


  • Zoho CRM offers different pricing tiers, ranging from free plans with limited features to more advanced plans with broader capabilities.

  • Bigin by Zoho CRM is generally more affordable than Zoho CRM and is priced with small businesses in mind.

Ultimately, the choice between Bigin and Zoho CRM depends on your business size, complexity of processes, customization needs, and budget. For small businesses with straightforward sales processes, Bigin might be a more suitable choice, while larger businesses with more complex requirements might benefit from the features and customization options provided by Zoho CRM.

If you looking to implement Zoho CRM or Bigin for your business, count on us to assist and support you, Linz TechnologiesZoho Premium Partner.

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